Impact Monadnock is the signature impact initiative of the Monadnock United Way. It was created in response to research indicating that early childhood development is one of the most critical factors determining the future of all citizens of the Monadnock Region. We came up with a tag line (“Start small. Think big.”) and this video, showcasing how Impact Monadnock works to create lasting change by encouraging investment where it can have a profound impact. Viewer warning: Lots of cute babies!